Why writers should blog

Writers write. Good writers write a lot. Or so I keep telling the junior writer I currently mentor. She’s talented, has a terrific attitude and a bright future ahead of her. I still want to flick her in the forehead when she rolls her eyes at the suggestion that she start blogging. Especially when she follows… Continue reading Why writers should blog

The Best Social Media Sites for Copywriters

Now that I’ve covered why copywriters should use social media to help build their brand, I’m going to assume that you’re reading this because you’re on board and want to get started, or you’ve started and you’re wondering if you chose the right social platform. Or you're wondering if I know what I'm talking about.… Continue reading The Best Social Media Sites for Copywriters

Confessions of a Copywriter

In a perfect world. we'd all know our value. This is not a perfect world. Raise your hand if you've ever felt like an imposter. Me too. Especially as a copywriter. People either think I'm way smarter than I actually feel, or they simply have no idea what I do and how I do it.… Continue reading Confessions of a Copywriter

8 Reasons to Get Social

Creative writers such as novelists need to build their brand, and they often use social media as a key part of their brand-building strategy. Even Stephen King’s fairly active on Facebook. Copywriters should do the same. Why? Because we're creative professionals. Whether you’re freelance or part of a company team, you are still your own brand.… Continue reading 8 Reasons to Get Social

To comma, or not to comma

Oh, Boromir. My poor, doomed-to-die fantasy hero. Yeah, one does. And by the way, you forgot a period at the end of your sentence. Even non-writers are non-shy about expressing their opinion over comma placement. But nothing is quite so galvanizing as the dear old Oxford comma. Now, before I make a whole lotta friends, let’s… Continue reading To comma, or not to comma