Your writer’s muse is undependable. You’ve got deadlines? The muse is outta there; you’re on your own. Mine lets the door slam behind her on the way out as she calls “Bye, Felicia!” over her well-groomed shoulder as she takes off to enjoy herself while I work.
I’m a copywriter. Deadlines are my daily norm, and I need a source of creativity on which I can rely. I call that source of creativity my little hamster Hortense. When the muse abandons me, Hortense is the one who helps uncover the creative gems that get the job done. She’s not in it for the glamour; she’s there because we have a job to do and we’re in it together.
You, too, have an inner source of creativity.
Take care of it, it’ll take care of you. Continue reading
Hello and welcome back to Writing Prompt Friday! This week has been reflective. Where am I going in life? How have I been as a human being so far? Am I living a good, kind life right now? Is this eyeshadow too sparkly?
Knowing me, my answers will change from moment to moment, but these are questions always worth trying anyway.
What I have determined to be factually true is that my eyeshadow is, indeed, not too sparkly. And that brings me joy.
On to this week’s writing prompt, which features a lovely image I captured back on a snowy day. Enjoy. Continue reading
Writing itself is solitary. Even if we’re working in an office and surrounded by people, we typically tuck ourselves away, apply our headphones and scurry into our documents with the enthusiasm of a meerkat digging a new downstairs.
Let the others collaborate; I have word magic to conjure.
It’s not that we dislike people (generally speaking). It’s that writing happens in our head. But that creates a problem.
Writing is solitary, but humans are social (even introverted ones like me; don’t tell). We fill our creative wells in countless ways, but one of those needs to be socializing despite the inherently solitary nature of our work.
Socializing keeps us:
- in touch with other perspectives
- connected with other ideas
- up-to-date with trends and techniques
It’s important, but it’s counter to what we do. So, what do we do? Continue reading
Hello and welcome back to Writing Prompt Friday! This week I presented a long-time-in-the-making passion project here at work: our brand voice and editorial guide. I’ve been working on it for months and I won’t lie…I was nervous presenting my ‘baby’ to our vice president of marketing and chief marketing officer. I’d put months into this document. By the time I showed them my ‘first’ draft, I’d put it through 13 revisions myself.
But they loved it. It’s out for review and while I await their feedback, I get to bask in the glow of hard job well done. And that’s my win for the week.
That and getting a perfect checkup at the dentist, who gives me a rubber ducky when I’ve been flossing like a good patient.
What’s your big win for the week?
And now, on to this week’s writing prompt. Continue reading
Hello and welcome back to Writing Prompt Friday! Sometimes I wonder if the work I do makes any difference. I’ve never won an a copywriting or advertising award. Most of my efforts support other people’s efforts. So far, I have nothing to do with the fancy ads my company runs; the ones that were recently launched to a resounding round of “oooooohsss” and “aaaahhhhhhs.”
My function is one of service, not glamour. And while I like being of service, everyone needs a cookie now and then. Yup, I’ve been having a right nice little pity party.
But then someone said something that resonated. “While others are off chasing gold stars, you’re helping the business.”
And that gave me a boost. Even more so since it was my boss who said it—during my performance review. (She loves me, by the way; yay!) Because what I do is fundamental work. The necessary work. I create what the business needs to grow. Internal communications, external marketing collateral, branding, standardization, ideation, creativity..bread-and-butter work keeps a business running.
Even when others are chasing glory (and I hope they do well because there’s nothing wrong with that), there are those of us who build foundations. There’s a good amount of pride in that.
So, on to this week’s writing prompt. Continue reading