Copywriter. Creative writer. Content editor. Rubber ducky enthusiast.

Rubber Ducky Copywriter

The Most Important Voice to Ignore

The best way to get approval is not to need it.
– Hugh Macleod, How To Be Creative

Naysayers. When you decided to chase your dream, naysayers will be first in line to try to derail you. To convince you that you’ll never make it. That you shouldn’t even try.

They do this because, deep down, your dream scares them. Because if you enjoy even the smallest degree of success, you remove any excuse they have for not chasing their dreams. Because if you change the dynamics between you and them, they’re afraid of being found wanting.

Don’t listen to naysayers. Not chasing your dream does neither of you any good. It can only turn you into one of them, ready to kill someone else’s dream.

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Hello,

I’m Erica Wall.

Award-winning copywriter.
Real-world creative writer.
Eagle-eyed content editor.

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Present and ready to write.

resolutions for 2026

  • Block off three hours a week to write
  • Delegate more to reduce overwhelm
  • Clean up and clean out home office
  • Practice finishing what I start
  • Practice good habits and let results be whatever they’ll be