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Continue reading →: 5 things to love about being a writerThe other week, I put a stick of deodorant in our terrarium by the front door. Why? To see if my husband would notice. He did—and he barely blinked an eye. I couldn’t help but wonder if he was used to me and my eccentricities. It’s one of the many…
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Continue reading →: Writing Prompt Friday (snowy)Hello and welcome back to Writing Prompt Friday! This week has been reflective. Where am I going in life? How have I been as a human being so far? Am I living a good, kind life right now? Is this eyeshadow too sparkly? Knowing me, my answers will change from moment…
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Continue reading →: Staying social when writing is solitary
Writing itself is solitary. Even if we’re working in an office and surrounded by people, we typically tuck ourselves away, apply our headphones and scurry into our documents with the enthusiasm of a meerkat digging a new downstairs. Let the others collaborate; I have word magic to conjure. It’s not…
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Continue reading →: Writing Prompt Friday (pen pals)
Hello and welcome back to Writing Prompt Friday! This week I presented a long-time-in-the-making passion project here at work: our brand voice and editorial guide. I’ve been working on it for months and I won’t lie…I was nervous presenting my ‘baby’ to our vice president of marketing and chief marketing officer.…
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Continue reading →: Writing Prompt Friday (bigger)
Hello and welcome back to Writing Prompt Friday! Sometimes I wonder if the work I do makes any difference. I’ve never won an a copywriting or advertising award. Most of my efforts support other people’s efforts. So far, I have nothing to do with the fancy ads my company runs;…
Hello,
I’m Erica Wall.
Award-winning copywriter.
Real-world creative writer.
Eagle-eyed content editor.
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other sites worth lovin’
- ABC Copywriting
- Copyblogger
- The Well-Fed Writer Blog
- Author Kristen
- Write to Done
- Zen Habits
- Writing About Writing
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