You know you’re a writer when

Bust Writer's Block

Writers are, by nature, a unique breed of people. Some even call us quirky. In the four years I’ve been writing for this blog, I’ve tried to encourage others (like you) to be the writer you want to be. Find your voice. Write that story or start that project you’ve always wanted to start.

One topic I haven’t covered yet is how you can tell if you’re a writer.

Yes, there are a ton of (semi-joking) blog posts and articles. And yes, there are countless jokes to make.

But there are few fairly solid truths that every writer I’ve met or worked with has shared.

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Birthdays: 4. Lessons: Lots.

Rubber Ducky Copywriter turns 3

Rubber Ducky Copywriter is now four years old.

It’s a little mind blowing for two reasons. One that I’ve kept up with it for four years, and two that you kind, wonderful people visit.

That second reason is the most important.

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Creativity gone zombie?

CreativityGoneZombie

(Photo credit: AMC, The Walking Dead, Pilot)

Ever feel like your creative cup has run dry? Like the Sahara Desert, only without the beauty and mystery?

We’ve all been there.

For the past few weeks, I’ve had zero energy, inspiration or give-a-cares to devote to any creative pursuits outside of the fourteen marketing campaigns that are on my To Do List at any given moment. (I’m a copywriter; it’s my job.)

Until recently, I’ve felt pretty crappy about how uninspired I’ve been.

I mean, shouldn’t real writers be writing? Don’t we put a ton of pressure on ourselves to follow our creative passion at all times? I do. I also have a serious case of Imposter Syndrome, so when I’m not writing, I’m even more terrified of being discovered as a total fake.

Worse, if I’m not working on my creative or personal writing, does that mean I’ve turned into one of those ‘writers’ who call themselves writers but don’t actually write and instead just walk around wearing puffy shirts and correcting people’s grammar and wax mysterious when asked about their latest work? (That stereotype came from somewhere and whoever did it, sucks.)

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Earning clients’ trust

TrustMe

Why can’t they just trust me? I’m a professional.

~ Every Writer Ever

According to my research, every writer on the planet has uttered some form of this phrase at least a hundred times. (Disclaimer: My research has consisted of talking to my fellow writers here at work. Still, I’m pretty sure I’m right.)

It’s frustrating when we feel like our clients don’t trust us.

We pour ourselves into our work. We take pride in it. We can also be slightly sensitive about it at times, too. When someone questions that comma or that phrase or that arrangement, it’s easy to get defensive. Because really, why don’t they trust us?

But really, why should they trust us?

Seriously. Have we earned their trust? It’s their project, their company, their brand, their reputation, how they look to their bosses. We’re their resource.

So instead of taking it personally, let’s empathize and earn our clients’ trust.

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5 basics every writer should be able to do

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This post isn’t about gadgets or books or some sure-fire, secret to transform your writing into everything you’ve ever dreamed of, plus a basket of kittens.

This is about table stakes. Basics that other people may not tell you about because you’re expected to already know.

Because they’re part of every writer’s job.

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