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Continue reading →: Birthdays: 4. Lessons: Lots.
Rubber Ducky Copywriter is now four years old. It’s a little mind blowing for two reasons. One that I’ve kept up with it for four years, and two that you kind, wonderful people visit. That second reason is the most important.
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Continue reading →: Creativity gone zombie?
(Photo credit: AMC, The Walking Dead, Pilot) Ever feel like your creative cup has run dry? Like the Sahara Desert, only without the beauty and mystery? We’ve all been there. For the past few weeks, I’ve had zero energy, inspiration or give-a-cares to devote to any creative pursuits outside of…
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Continue reading →: Earning clients’ trust
Why can’t they just trust me? I’m a professional. ~ Every Writer Ever According to my research, every writer on the planet has uttered some form of this phrase at least a hundred times. (Disclaimer: My research has consisted of talking to my fellow writers here at work. Still, I’m…
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Continue reading →: 5 basics every writer should be able to do
This post isn’t about gadgets or books or some sure-fire, secret to transform your writing into everything you’ve ever dreamed of, plus a basket of kittens. This is about table stakes. Basics that other people may not tell you about because you’re expected to already know. Because they’re part of…
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Continue reading →: My brain has a big mouth
Even during the most riveting conversations of my life, my attention span is limited. My brain wanders. Often it surprises me with random internal blurbs that even I didn’t see coming—especially at work. Random brain blurbs that are sometimes hard to keep inside my head during presentations at work Do…
Hello,
I’m Erica Wall.
Award-winning copywriter.
Real-world creative writer.
Eagle-eyed content editor.
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other sites worth lovin’
- ABC Copywriting
- Copyblogger
- The Well-Fed Writer Blog
- Author Kristen
- Write to Done
- Zen Habits
- Writing About Writing
Rubber Ducky Copywriter 